Privacy Policy

If you visit our social media profiles

We and the providers of the relevant social media platform are joint data controllers for the processing of personal data collected in connection with your visit to our profile or page on the individual social media platform.

We have profiles or pages on various social media (platforms). You can customize your privacy settings individually on each platform. We refer to the provider’s privacy policies as well as settings for using the platform.

You can also contact us if you have questions about the joint data responsibility and the processing of your information on social media.

The information we process: 

  • When you visit or interact with our social media profiles, we, and the provider of the social media platform may collect, process and store the following types of personal data about you:
  • Information available on your profile, including your name, gender, marital status, workplace, interests and city
  • Whether you “like” or have used other reactions to our profile
  • Comments you leave on our posts, including in connection with competitions
  • That you have visited our profile
  • Purposes of processing 


We process your personal data for the following purposes: 

  • Improving our products and services, including our social media profiles and pages
  • Statistics and analysis
  • To communicate with you if you comment on a post, leave a review or send us a message
  • Marketing in general, including the organization of competitions
  • The social media providers process, among other things, your personal data for the following purposes:
  • Improving their ad system
  • To provide us with statistics that the social media providers compile on the basis of, among other things, your visit to our profiles and pages
  • Advertising and personalization of activities on the Site 


Our legal basis for processing your information is our legitimate interest in being able to communicate with and market ourselves to you on our social media profiles, as well as our legitimate interest in improving our products and services, cf. Article 6(1)(f) of the General Data Protection Regulation.

The social media providers base the processing of your personal data on their legitimate interests, including their interest in improving their advertising system and providing us with statistics that the social media provider, for example, compiles based on your visit to our profile or social media page.

In addition, social media providers have a legitimate interest in providing an innovative, individually adapted, secure and cost-effective service, cf. Article 6(1)(f) of the General Data Protection Regulation. The social media providers process certain of your personal data in accordance with your consent, which you can withdraw at any time via your privacy settings on the social media, cf. Article 6(1)(a) of the General Data Protection Regulation.

Storage of your information

We encourage you to delete comments, likes and other interactions you have left on our profile if you no longer want them to appear on our pages. We do not delete such publicly available interactions.

If you communicate with us via the social media messaging function, we will delete the messages when you request it.

Please refer to the privacy policy of the individual social media providers for information on how long they keep your personal data.

The social media platform providers’ sharing of information 
The providers of social media platforms may, among other things, share your personal data with the following categories of recipients: 

  • Other entities within the group of companies of which the social media provider is part
  • Externally with business partners who provide analysis and survey services
  • Advertisers
  • Other people who visit our profile or social media page (to the extent your information is publicly available)
  • Researchers and other academics 


You can find more information about with whom the social media providers share your personal data in the privacy policy of the individual providers, including in which cases the social media providers may transfer your personal data to recipients outside the EU/EEA.