Corporate Social Responsibility

A statement is made in accordance with section 99A of the Danish Financial Statements Act.

”The key to our good results in recent years has been a persistent focus on sustainable, long-term value creation and on achieving continuous improvements.”

We take our social responsibility seriously 

At Royal Unibrew, we are very conscious of our role as a leading beverage provider with breweries and activities in many countries – and of our corporate social responsibility (CSR). We want to contribute positively to developments in the areas in which we operate, to limit our environmental impact, to establish safe and good working conditions for our employees and to supply consumers with products of a very high quality. Therefore, our CSR work is an integrated part of our business and a natural part of our day-to-day work. Reduction of water and energy consumption plays an important role to an enterprise like Royal Unibrew, and much has happened on that front. Since 2003, our energy consumption per hectolitre produced has been more than halved. That has required both large and small changes.

Even small changes may have a great effect when it comes to packaging and containers, and we are therefore continuously working to optimise this area. If, say, we manage to reduce the weight of a bottle or a can by just a few grams, the impact will certainly be felt. Materials consumption will be lower, we will be able to transport more at a time and, ultimately, our CO2 emission will be reduced.

Royal Unibrew receives CSR Company of the Year award

In the autumn of 2016, Business Faxe Copenhagen conferred on us the CSR Company of the Year award. The award was especially motivated by our social commitment. For a number of years, Royal Unibrew has been cooperating with local and municipal authorities on an active effort to activate citizens balancing on the edge of the labour market – giving them a fresh start. For example, we have several employees in reduced-hours jobs and many in trial jobs. We have also found it natural to participate in the efforts to integrate refugees into the Danish labour market. It is our hope that the ”induction” with us will pave the way for a permanent job in the longer term – either with us or with another enterprise. Also internally we focus on caring for our employees. Both when it comes to our employees’ day-to-day safety, job satisfaction and health, and when it comes to special situations such as long-term illness. In our experience, it is crucial to get back to work as quickly as possible, which we try to facilitate eg by keeping in contact with the employee during his/her illness and by offering a gradual return to work.

Corporate Social Responsibility

Royal Unibrew’s corporate social responsibility (CSR) work is based on our shared values and Royal Unibrew’s Code of Ethics. Moreover, a number of guidelines have been defined for Royal Unibrew’s corporate social responsibility in our quality, food safety and environmental policies. Our CSR work includes most of the themes comprised in the four international CSR guideline sets: The OECD Guidelines for Multinational Enterprises, the ISO 26000 guidance on social responsibility, the UN Global Compact and the UN Guiding Principles on Business and Human Rights.

Royal Unibrew operates in compliance with European and international legislation and regulations as regards labour and human rights, and it is our aim that our suppliers and customers should do the same. It is our objective that Royal Unibrew’s production sites should be safe and healthy places to work for its employees. Royal Unibrew’s health policy therefore focuses on preventive measures to avoid employees being worn out and incurring work-related injuries and on actively promoting safety, job satisfaction and efficiency. Our main focus is on reducing the number of occupational accidents and on our employees’ job satisfaction.

We feel a special social responsibility in relation to the local areas in which we operate. It is therefore Royal Unibrew’s aim to have a good dialogue with local/municipal authorities on the issues of current interest in the local areas; we make an active effort to assume responsibility for these, for example in relation to activating citizens balancing on the edge of the labour market and integrating refugees. Royal Unibrew operates in highly competitive markets, which necessitates a strong focus on product costs and optimisation. This is supported by our policy of acting responsibly towards the climate and the environment through careful control and continuous optimisation of our resource consumption. Royal Unibrew works against all forms of corruption, including extortion and bribery, and our activities must always be in full compliance with anti-corruption legislation irrespective of the place of operation being our European home markets or our export markets.

Royal Unibrew has through many years chosen to focus on continuous improvements, which is a very hands-on method for the individual employee in terms of achieving sustainable long-term results. It is the objective to be able at all times to deliver strong quality products with due consideration of our employees and Royal Unibrew’s surroundings. This approach has resulted in satisfactory improvements in a number of areas for several years and will also form the basis of our future CSR work. In 2017, we are planning to prepare and announce an overall strategy for our CSR work to create an even better framework for and insight into our targeted CSR efforts across our organisation.


Focus areas in Royal Unibrew 

Royal Unibrew has chosen to target its CSR efforts on the following areas:
Human rights (labour rights)
Labour conditions (safety at work)
Environmental and climate issues
Financial and business matters, including
– Anti-corruption
– Competition
– Tax policy and tax payment
Consumer affairs (responsible alcohol consumption)
Local community development
(competence development)